Fontaine Chinatown Market
In Febrary of 2017 I met Mike Cherman and world famous Alex Bortz.
Founder of clothing brand ICNY, Mike was starting his new venture, Chinatown Market.
Alex is known for shooting some pretty sick pics. You’ll find his work on the cover of Cozy Tapes Vol 2, Big Fish Theory, and he’s famous for blasting cigs.
Mike helped me to make all the F hoodies we’ve dropped this year, and Alex and I got chipotle a lot.
As our friendships blossomed, we knew a collab was inevitable.
“What if I drew a deck that’s like a bootleg fontaine, like with shittily hand-drawn Fs, but not too shitty”, Alex said excitedly, as he continued to blast his cig.
The collab was born.
As we expand Fontaine as a brand, we aim to bring many more Fontaine goods into your life in addition to the cards themself. After months of brainstorming, approving and denying samples, we present a collection we are very proud of. The collection include 3 hoodies, 2 shirts, a hat with 3D rubber patch, a tote, a fanny pack, a keychain and air freshener. We hope these items bring light to your life.
Chinatown Market Fontaines are printed on Bicycle stock by the United States Playing Card Company. Chinatown Market Fontaines are hand-drawn by Alexander Bortz in collaboration with Mike Cherman and Zach Mueller. They will begin shipping after Jan 1st 2018.